SQUARE FOOTAGE: 20,000 | COMPLETED winter 2018 | fort lauderdale, FL
Industrial accents paired with hospitality-driven nuances set the tone for this space while providing a balanced coexistence of these elements that supports the function of each area. Angles pull both existing and prospective
members into the space, driving them first to the reception desk, then to the member’s lounge, and finally to the vast offering of fitness equipment. Upon entering, a branding wall features the name of the gym behind an avant garde
reception desk. Nearby, an oversized mural of ripped paper is a pop of color within the mostly neutral reception area. The lobby blends stone, wood, and biophilic elements, setting the tone for the rest of the gym experience.
In the Group X room, where members gather for finesses classes ranging from yoga to strength training, the floors are resilient wood planks and the walls have an artisanal global quality. The free weights area is highlighted by a
simple two-by-four frame with industrial wallcovering, further emphasizing the industrial yet hospitable feel of the environment. Oversized fans circulate air overhead, providing function while adding to the industrial feel
of the space. Locker rooms are warm and inviting. These serene environments offer ample space for members to change and get in the mood for either working out or continuing their day’s activities.